When it comes to what goes into wotnot naturals, our philosophy is simple - we use 100% wot’s good and 0% wot’s not.

Now, more than ever, families rely on natural - not synthetic - skin care. After all, why wouldn’t you put the health of your body, and the planet, first? Our co-founders, Sinead Roberts and Sioned Guard, are uncompromising when creating natural alternatives to conventional options.

For 16 years, they have collaborated with their customers to create baby and skin care products with nourishing, organic oils certified by ACO and COSMOS ORGANIC,  while avoiding commonly used cosmetic ingredients considered toxic by the EWG Skin Deep® database.

Certified organic jojoba oil

Rich in essential fatty acids, antioxidants and vitamins A, D and E to help regenerate skin cells.

Certified organic rosehip oil

Easily penetrates the skin to help restore moisture balance. A great source of vitamin C and trans-retinoic acids for regeneration of damaged skin tissues.

Certified organic aloe vera leaf juice

A high concentration of healing, antiseptic and anti-inflammatory agents.

Certified organic flaxseed oil

A rich source of omegas 3 and 6 - considered essential to human health.

Certified organic chamomile oil

Provides soothing, calming and healing action useful for hypersensitive skin.

Certified organic shea butter

To help skin retain moisture and elasticity.

Certified organic pawpaw

A rich source of vitamin C, A and E, pantothenic acid, folate, magnesium and potassium.

Certified organic tea tree

Packed with antibacterial and anti-inflammatory properties - and also offers a natural cooling effect.

Certified organic pink grapefruit extract

A natural skin toner. It benefits oily or congested skin and can help prevent or battle acne and improve skin elasticity.

Certified organic avocado oil

This has a high sterol content giving significant hydration to the epidermis to improve the skin’s elasticity.

Certified organic sweet almond oil

Easily absorbed emollient, softens skin, improves complexion, restores lost moisture and leaves skin with a refreshed glow.

Certified organic camellia oil

Rich in oleic acid and vitamins A, B and E.

Certified organic coconut oil

Moisturises and hydrates skin.

Certified Australian Kakadu plum extract

One of the richest natural sources of vitamin C, the most essential antioxidant that slows down the aging process.

0% wot’s not good

Genetically modified organisms (GMOs)

Living organisms genetically engineered in laboratories, they commonly show up in skin care products as lauric acid, lethicin and maltodextrins.

Polyethylene glycols (PEGs)

Often used in cosmetic products as surfactants, emulsifiers, cleansing agents, humectants and skin conditioners. PEGs are also known as ethoxylated chemicals, which may cause skin irritation.

Parabens

Parabens are a type of preservative often used to prolong shelf life by preventing the growth of harmful bacteria and mold.

Sulfates

Sodium lauryl sulfate (SLS) and sodium laureth sulfate (SLES) are compounds produced from petroleum and plant sources such as coconut and palm oil. SLS and SLES may irritate your eyes, skin and lungs especially with long-term use.

Artificial fragrances

The International Fragrance Association (IFRA) shows some synthetic fragrances have been linked to health concerns including cancer, allergies and sensitivities.

Synthetic dyes

Synthetic colours are made from coal tar or petroleum, which can be contaminated with heavy metals such as lead and arsenic.

Ethylenediamine tetraacetic acid (EDTA)

Often used as a stabiliser in cosmetics to prevent ingredients from binding. It also allows products to foam.

Petrochemicals

A petrochemical is any chemical derived from petroleum and natural gas and used for a variety of commercial purposes.

Gluten

Gluten is a protein found in wheat, barley, rye and other grains which some people have allergies to, so we have excluded it. 

Made from 100% biodegradable bamboo and enriched with certified organic aloe vera and vitamin E. 

Out wipes are free from harmful chemicals, including perfumes, parabens, and chlorine, our wipes are completely toxin-free and plastic-free. 

In fact, our Baby wipes are so highly regarded that they have been included in the New South Wales Government Baby Bundle Bags distributed to all new parents in New South Wales, Australia. With a Wotnot baby wipe being used every two seconds across both Australia and New Zealand, it's no wonder we have earned an impressive 100/100 ranking on the Yuka app (which boasts a staggering 48 million users).

We use zinc oxide as a physical shield to deflect harmful UVA and UVB rays from the skin. Our sunscreens are free from synthetic active ingredients that absorb damaging UV rays. 

Our suncare is enriched with certified organic aloe vera leaf juice to help replace lost moisture, while our natural waxes act as barriers to lock in this moisture and prevent skin dryness. 

Shea Butter, Jojoba, and Safflower oils act as emollients that help bind skin cells together, preventing cracking.

Unlike conventional sunscreen brands we disclose all ingredients on our packaging so that you can stay 100% informed. Our baby sunscreen, made with mostly edible ingredients, is now the top selling baby sunscreen in pharmacy and is safe for babies as young as three months old.